February 11th, 2009, by Dave Eisen
Viceroy Miami Swings Into Action
The Viceroy brand is to hotels what Vincent Gallo is to film: impossibly cool, a little dark, and hip, but on the q.t. The Viceroy’s chic sensibility is now open in Miami, the first of three new Viceroys set to open this year.
Viceroy Miami will be the centerpiece of the ICON Brickell complex in the burgeoning downtown Miami area. The 50-story, 162-room residential hotel will include a signature restaurant on the 15th floor, with an acclaimed chef to be named later. On the top floor, Club 50 will be an exclusive lounge and have its own private rooftop pool. If Miami Vice was still airing, Tubbs and Crockett would be hanging out here for sure; as it is, don’t be surprised to catch a glimpse of Miami Heat’s Dwyane Wade on any given night.
The hotel is currently promoting a third-night-free deal, something you should want to take advantage of now: Viceroy Miami starts at $500 per night.
Opening later this year, Viceroy Anguilla and Viceroy Aspen/Snowmass.
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